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1. Best Marketing Tools: Cool Giveaway
Now why would anyone give a cool giveaway that is worth it's weight in money?
 How could I possibly earn money by giving others cool giveaways that cost
me money.? It is like giving money away.Well, it can be done and is usually
done everyday, all day long. This could be one of the best marketing tools online.

It is almost impossible or may I say it is impossible to make money online without
 leads. You have heard the ole phrase, " the list is the business and the business is
 the list." Well, in a nutshell that is exactly the way things are. You have to have a
list to market your products and services to. Now a major key is what strategy

are you going to use to get that list started. I suggest the good and the faithful cool
 giveaway strategy. You can make money doing it and the better you get at doing
 it the more money you will make.

Cool Giveaway Everyday

It should be an everyday thing for you to hand out a cool giveaway as many times
 that you can on the internet. Don't let one day go by without doing it. People love
 to get cool giveaway gifts. Of course, it is always best to giveaway things in your
 select target group.

Target Your Group

 Now it sounds very simple to target a special group of people with your cool
giveaway. However, that is not always the case, but your success on making
 money on the internet rest with just that principle. Get real good at it and you
will reap the rewards financially.

Keep Focused On Making Money

You know it is one thing to target your group, make sure you hand out cool giveaways,
 and at the same time make money. But if you will hand out cool giveaways enough 
to interest your target group and at the same time offer them a "OTO" or a one time
offer you will make money,simply, because you have built up a circle of influence with
 your prospects.

It Is The Quality Of The List Not The Quantity

I know, I know what I said about the list. However, if you do a good job of targeting
 your group then you will have a superb list. Oh yes, the more target groups you have
 then the more high quality of list you have. Remember, it is easier to sell a basketball
 to a basketball player or fan, than it is to sell a basketball to a football player or fan.
You might get it done, but I like to have the odds in my favor.

Conclusion

So you see it is possible to make money by handing out a cool giveaway. Just
 remember to get vital information like email address,phone number, or name. Again,
 the more cool giveaways you hand out, the more you receive. You don't have to
spend lots of money it can be a cheap giveaway. Don't worry, in the end it will be
 called a money giveaway. One way to have cool giveaways is to establish a
giveaway holiday website.

I am Manuel Washington an Internet Marketing Consultant of 12 plus years. I write
 most of my articles and website copy using the Instant Article Wizard located at:
Manuels Best Marketing Tools http://manuelwashington.com

 |Best Marketing Tools| Cool GiveAways |Best Search Tools| giveaway holiday| cheap giveaway |money giveaways| 

2. Best Marketing Tools: Comparing A FreeLance Writer To An Athlete ?

Introduction:

It is very hard for a freelance writer to just keep on writing without having some kind of fortitude and determination to do so. Not too many people possess that ability, however, fortitude and determination is my middle name. I did not go through 33 years in coaching and teaching field to not know much about those two words. Once the wheels got turning as a freelance writer they have been rolling on down the road ever since. After all freelance writing is one of the best marketing tools online today.

Body:

Don't Stop Keeping On Keeping On.

It seems that there is no end to my stopping after I start. I just became a writers workaholic. It was the same with me as an athlete. I just could not put the ball down long enough to grab a bite to eat. I missed lots of meals. It is obvious I need to quit writing at times , but it does absolutely no good for somebody looking after my best interest to tell me to do so. Folks, it just won't happen like that. I would probably rebel and do it more and more. As a matter of fact if you tell me to stop I will probably keep on pressing forward and write some more.

You Have Got To Love It.

I love to write. But it is also very important for me to get paid for it. After all, that is exactly what I expected as an athlete. When I put in the hard work I expected something in return. I wanted praise, a higher position on the team, or some kind of glory for my efforts. I can't tell you the amount of times that I gazed at my computer and said this was the last draft and I was going to say," good night I am finished." However, I can't tell you either how many times I thought about quiting in sports as well. If I was working for someone else that would mean that I probably would have quit long ago, but that is the beauty of working for yourself, you are not obliged to a particular magazine or newspapers. But of course with this comes an important decision as to knowing when and how to copyright your work. Now that is another subject in itself.

Freelance Writers Are A Dime A Dozen.

There is one thing for sure. Athletes trying to make the big time are a dime a dozen in the athletic world. An athlete has to decide where he is headed and going with his abilities and skills. Freelance writing opportunities are like a dime a dozen on the internet as well and that accounts for it being one of the best marketing tools . Now it is really what direction you decide to go. You might want to place bids for projects, or submit articles to forums that have certain types of submissions. I personally love the Internet when it comes to freelance writing opportunities. Just like I loved sports with all of it's different programs and teams. The choices you make are many and they don't always pan out the way you want them to. The opportunities of freelancing just keep on growing and growing and I probably would not be freelance writing today without the internet.

Get Yourself Recognized And Branded.

There are several keys in getting yourself recognized in sports. One of those is making sure coaches see you as a player with above average skills and potentially getting better than what you are at the moment. A coach when he recognizes your talents he begins to realize that you are a serious player of the game. There are several keys in getting yourself recognized as a viable writer. One of those is making sure that people recognize you as being above and beyond your competition. Hopefully when they recognize it they will start taking you seriously. All different types of individuals can become freelance writers,therefore, there is opportunities always available. You only need to be able to communicate with your readers in an efficient way.

Conclusion:

It takes a special person to become an athlete in any sport. As the competition increases the number of participates go down. There is not a lot of differences in the freelance writing arena. The higher the quality of writers the more competitive it becomes and the less writers there are that fill the bill. Just write, explore, and search out your niche in this profession. Give it your best shot and let the chips fall where they may.

| Manuel Washington| Internet Marketing Consultant | best marketing tools | best search tools | Manuels Best Marketing Tools | 479 619 5964 | physical@blastomatic.com |

3. Best Marketing Tools: Article Write Your Way To Money

Introduction:

If you want to save money and put information on your website, article writing is one of the greatest ways to accomplish the task and marketing your business online. One of the problems, however, is that much of what is written is being seen on different web pages and the search engines do not like it. They not only do not like it, but will penalize your site for

doing it. If you want others to locate you online then writing articles and marketing is one of the best marketing tools to do just that. It will make you more visible and the right individuals will be attracted to your business. People usually will understand more fully what it is that you can help them with when they have read one of your articles. One of the reasons is you have

positioned yourself as an expert in your particular field. So finally it needs to be said that creating traffic and driving traffic to your site is done more effectively by article writing. It has become extremely popular and is very, very effective.

Body:

Writing Guidelines

1.Develop good relationship with editors.

2.Submit work that is high in quality.

3.All deadlines should be met as agreed.

4.Emails and telephone messages should be taken care of immediately.

5.Don't fear rejected work.

6.Turn imaginations into live stories that are both visual and aurally.

7.Must have self confidence or it will show in your writing.

Overcome Your Writer's Blocks

Writers block is basically not being able to begin or continue writing, however, it is usually only temporary. The lack of creativity or inspiration is a common problem related to writers block. Some people associate writers block to bad news, however, that might not be the case all the time. There are cases where a person just needs a break mentally

and this phenomena will give that person the chance to get away for awhile. Generally speaking when the individual comes back, his creativity and inspiration in ideas is totally revived. The worst part of some writers is the writers block. But don't worry you won't be sitting at the kitchen table staring at a blank sheet of paper forever.

Conclusion:

It does not matter what online business your into, writing articles will get you up in the search engines as fast as any tool or method you could ever use. Be consistent and do it with professionalism and you will find that you and your business will be branded online very rapidly. Good luck and good writing.

| Manuel Washington| Internet Marketing Consultant | best marketing tools | best search tools | Manuels Best Marketing Tools | 479 619 5964 | physical@blastomatic.com |


4. Best Marketing Tools: Ok, Tell Me What Meta Tags Are?
Ok, I will! First let me tell you a couple of facts. They are not seen by the naked eye. Your page is coded with them and they are keywords and descriptions that are short about the content you have on your page. If you want people to find you then match the content on the site with the keywords they are looking for. If you are wanting the most from your search engine placement then meta tags will assist in just that. The placement for the Meta tags is any place in the HTML head . Some individuals use a tool to make their meta tags, however, using a tool on the web to make meta tags is not any easier than without a tool. If meta tags are put in the page , it is an sign that the person that developed the page had the knowledge to know the importance of search engine optimization.

How Are Meta Tags Used?

The search engine spiders the HTML code and the text of your site and use meta tags to help them get that accomplished. It will find a word in the meta tag and then indexes the page to be seen in the results of the search being done. If you are wanting your site to be seen by the search engines then pay attention to your meta tags. If  your site is skipped over by the engines then it is most likely that you have not placed meta tags in the html of the index page. Meta tags shows information about the site instead of the content of the page. That is one difference why meta tags are not the same as other XHTML elements. They are shown by the browsers not for people's use, rather they are processed for their own use.

 So How Do I Get Listed Again?

Search engines read the meta tags and when a person does a search for a keyword that shows up in your meta tags and/or
body then you will be listed. Now once your listed you might want to optimize your pages a little bit more to get a position that is higher for you. Visitors normally are not thinking about the meta tags themselves, but it was the meta tags that made it possible for people to find you. So be quiet and don't let this little secret out to others. I am just kidding , of course. Go ahead and let everyone read this blog .

Can You Just Sum It Up For Me!

1. Meta tags are at the top of the page in the HEAD area.
 2. You can find them in the source of the page, otherwise, they are invisible.
3. Some say they are easy to use, but not very effective. Making this statement is a faux SEO.
4. They are used by the biggest search engines.
5. Without them your site is probably not indexed with a specific keyword. Therefore nobody can find you.

This article was written using one of the best marketing tools The Instant Article
Wizard located at Manuels Best Marketing Tools ( http://manuelwashington.com )
==========================================================
|best marketing tools|best search tools|Manuel Washington|Internet Marketing Consultant|
|Google|

5. Best Marketing Tools: 10 Innovative Ways To Use Your Autoresponder
1. Collect leads with your autoresponder. You will get
an e-mail digest of everyone's e-mail addresses who
requests information from your autoresponder.

2. Publish a price list of all the products and services
that you offer. You could also include order forms,
product descriptions, and other sales material.

3. Publish free reports in autoresponder format. The
reports should be related to your business or web site.
Giving away free stuff will quickly increase your traffic.

4. Collect vital customer satisfaction information by
publishing a survey in autoresponder format. This type
of information will help you serve them better.

5. Instead of answering every customer question that's
e-mailed to you, publish " Frequently Ask Questions" in
autoresponder format. This will save time and money.

6. You could publish your testimonials or endorsements
in autoresponder format if you don't have the room in
your ad copy. It's more effective to include all of them.

7. Provide back issues of your e-zine archives in auto-
responder format. This will give your subscribers and
web site visitors easy access to them.

8. Publish your entire web site in autoresponder format.
Sometimes visitors don't have enough time read your
entire site. They could print it out and read it offline.

9. You could offer your ebook in autoresponder format.
Your visitors won't have to download it or have the
software to read it right away.

10. You could publish the terms and conditions to any
business transactions in autoresponder format. This
could include return policies, purchases, refunds etc.


|best marketing tools|best search tools|Manuel
Washington|Internet Marketing Consultant|
Manuels Best Marketing Tools


6. Best Marketing Tools: Making Money With Blogging

You will get money on a sale if someone clicks on your banner or buys
 something. A person doing business on the Internet is constantly given
 tools to help them. You have to use the tools, but if you do, then success
 as a beginner will come your way almost immediately. If you update your

 blog constantly then your visitors love that and will come back.  If they
notice yours has become old and outdated they will rapidly find the your
 competitors blog. Write your blog in such a way that encourages them to
 be interactive between you and the reader.

What Should I Write?

Write your content, lay it out and add more, market it, and then go
 on to something else.  What you write needs to be easily understood
 and the ones that read it need to recognize you have a point.  Don't
waste their time, because it is valuable to them. They need to know

you have something to offer that is of value. If you use Blogger.com ,
which you do not need any HTML code knowledge, then it will be
 much easier and faster.

Other Ways To Make Money

Running an Adsense campaign is what most bloggers do to make
 money from advertising revenue. It is important to become a member
 of a forum that will let you add a link in your signature from your blog
and begin to start a discussion. In the forums you can ask a question.

Other members might ask a question and you can answer them. You can
 put in your articles, things you think are important, and engage in some
 thought in the forums. By taking part in the widely known sites will be
 a way to make money blogging. Don't just look for any forum but look

 for the ones that have already been known as successful ones. Your
sponsor is definitely one of the factors to your success, so communicate
 with them regularly.

Ads Clicking Makes Money

Your content should not be mostly advertising of your business. There are
 alot of money making schemes that make blogging look cheap and undermines
 what it is about. It is to give individuals content that is original and personal.
  Every ad that is clicked, an advertiser has paid a predetermined amount of
money to Google. If you want to earn a little of that money, Google will let you.

 All you have to do is show their advertisement on your site. Through Smorty
there are advertisers that are looking for bloggers to write opinions about products.
 Now the advertisers have a set amount of words to write about their products or services.

Affiliate Programs

An affiliate is just an personal trying to sell other peoples products or services online.
 When a person buys a product or services by clicking on the link you get paid for the
 purchase.  It has probably been said by many that linking to affiliates is a super way
to make money online and is one of the best marketing tools. There are some people
 making 6 figures through affiliates and referrals.

 This article was written using one of the best marketing tools The Instant Article
Wizard located at Manuels Best Marketing Tools ( http://manuelwashington.com )
==========================================================
|best marketing tools|best search tools|Manuel Washington|Internet Marketing Consultant|
|Google|

7. Best Marketing Tools: Who In The World Is Blogging?
I guess to answer this questions is to ask, " Who in the world is not blogging." Now that might be the easiest question to ask. It seems like everyone is blogging at some time or the other. Or at least, it seems that way to me. Why not ? After all it is one of the best marketing tools online. We have business people blogging, politicians are blogging, educators are all blogging, the religious community is certainly blogging and, last but not least, everybody has their own personal blog.  The tougher question is, "You tell me who isn't?"  

What Starts The Blogging?

What gets the blogs going is there are subjects that are talked about by more than one person and , therefore, one of them will just go out and blog about it all. They find blogs are the best marketing tools.  Blogs that are more about business will be more niche directed in information content . The reason for this is because it is important for them to be more in tune with their merchandise or services and relating to the target group they service.  Their content will be talk on how much they know about their company, product, or service. It will usually be getting their consumers to know more about them in the way of announcements or helping their customer base.

Who Are The Benefactors Of This Blog Thing?

Customers are communicated to by companies through blogs and it gives developers a collaborative space.  Readers become closer to the journalist and other media outlets through using blogs.  There are things that would not make it into the newspapers or radios without the blog that gives insights and knowledge to different subject matter.  Companies want to learn how to use blogs better and are essentially overwhelmed by the control of the social media. The different aspects of the social media are growing from getting traffic and links, to converting traffic the best way. It does not take a person long to figure it out. Just search Google, one of the best search tools.

Content Is King

If you can write an article and blog it Google will love you everyday you write. But content comes in different ways. For instance, it can be photographs, recipes of all kinds not necessarily food, evaluation of restaurants, or things that can be stored on your computer as a category. Content is generally suppose  to be public.  A blogger usually hopes that his target will  stay in a certain group. It could be his closest family or religious group. But you can count on content, sooner rather than later, being seen by the spiders of the search engines. At that time, as usual, people will see it.  Content is what it is all about when you talk about blogging.
 
This article was written using one of the best marketing tools The Instant Article
Wizard located at Manuels Best Marketing Tools ( http://manuelwashington.com )
==========================================================
|best marketing tools|best search tools|Manuel Washington|Internet Marketing Consultant|
|Google|

8. Best Marketing Tools: Just What Is Blogging?
Just What Is Blogging?

To put it bluntly it is one of the best marketing tools available today.
 Google, one of the best search tools, likes it, because it supplies content
 and content is king.

Back in 1993 on the internet, there were websites where new entries were
being posted with links. Back during pre-historic days there were blogs
believe it or not. Today people are still asking " Blogging, what is that?
 So along has come Manuel Washington to explain blogging,  in a way that
you can understand and not have to fret about it ever again.

I am not any different than you . I went a long time not realizing just what
 is blogging. It seemed like everyone was doing it and I was the only one
 out of touch.  Most people in the computer age usually make statements
 like: "Blogging? Well anyone knows, that is so 2000! " Those people will

 suggest that blogging has been around since the first of the decade, and
 everybody has said all they need to say. At the present time, political
views are being expressed through blogs and you would think that the
world is being changed through the blog machines.  If you want to really
 get a blog going then just show some interest in the blog. You don't even
 have to make any comments just read the blog.

If a person is writing a book they use their blogging to help them, as well as:
writing magazines
newspapers
pursue art
photography

getting jobs
freelance designing
starting a software company
selling ads
and of course more.

Blogging is about communication and a great time to interact with the
people around you. Comments to the post that you make come about
very seldom, but you have to be able to say something if they do. So
be sure to always check on your blogging regularly. It definitely can
be a great way to say what you are thinking on topics that people

consider as news. Just let everyone know about your books, and talk
 about controversial topics or whatever.

Getting Started Writing

Just use the information that is in this article and begin writing. You
will never write blogs without getting started at some point. That is the
most important thing you can do. When you get the blog finished just
submit it to blog directories. There are lots of those free so submit to
as many as you can. Where do  you find these directories. Put
" blog directories" into Google or some other search engine and build
 from there.

Gaining Blogging Experience

Don't blog and then stop. Do it everyday. Everytime you blog you will
become a very good writer with more and more confidence. Your personal
thoughts will bring a group of 100 or 30 or 2 people showing up in records
 talking about your thoughts. Blogging can be a hobby for you, or you
 can make a living at it. And of course, you can also become so involved
 doing it that it becomes an obsession. Writing articles in blogs can be one
of the best marketing tools in getting your keywords established and spidered
by the Google search engines as well.

This article was written using one of the best marketing tools The Instant Article
Wizard located at Manuels Best Marketing Tools ( http://manuelwashington.com )
==========================================================
|best marketing tools|best search tools|Manuel Washington|Internet Marketing Consultant|
|Google|

9. Best Marketing Tools: Is Breakfast That Important For You?

Best Marketing Tools: Is Breakfast That Important For You?

I am sure you have heard individuals say that breakfast is very important for you 
and could be the best thing you could do during each day of the week. But as you
well know, there are millions of individuals all over the world that do not eat breakfast
or just have a cup of coffee. What in the world has happened to that old adage that
it is really the most

 

important meal of the day. After all it is the truth and nothing but the truth. Everyone
knows it. I am very fortunate to be able to use one of the best marketing tools, the blog, 
to be able to write about this important health topic and spread the word how I feel about it all.
You are sure to have a more healthy diet if you have breakfast everyday
of your life. I guess the greatest generation in the world was a lot wiser than this generation.

At least they were sure to wake up every morning to a hearty breakfast to get them 
through the hard work of the day. And they certainly did work hard and knew the
important of that one meal. I got this information from a another one of my best marketing tools
the Google search engines. As everyone does I just Googled for it.

Just why is breakfast called break fast anyway? When a person goes to bed he 
usually does not have anything to eat for six to nine hours at a minimum. That person
has not eaten for a longer time if he has not eaten since dinner the previous night. 
Hence, you will not be eating at all for a long time after your breakfast. The body
is in dire need of you to put

 
back the “low” levels of nutrients, such as proteins, that were not stored in the body.
Breakfast is like the fuel that drives the car. It is one of the greatest energy sources 
that you can obtain in the morning hours and sustain throughout the day.

Now I have used as always another one of my best marketing tools The Instant Article Wizard to write

this article. It can be found at Manuels Best Marketing Tools at http://manuelwashington.com



10. Best Search Tools: Search Engine List
Best Search Tools: Search Engine List

If your interested in a topic and want to find it on the internet it would be best if you used one of the best search tools.Now it is important to remember that the best search tools have different reason to use them.They are categorized by different topics such as ready reference, business, search resources,humanities, statistics, science, government and more.The best search tools can be described as the writers lifeblood.And of course we all know and hear about how Google is way above the other search engines in quality.

However, Webcrawler might be more often available and even though it's data base is much smaller,it is very easy to use, therefore, people sometimes pick it first.Now InfoSeek which is one of the newest,has been looked at closely and is ranked up there near top. They have assigned categories by the sites author and the subject tree administrator. Keyword searched indexes are found in most of the subject catalogs.

But let me point out that traffic on the internet is going up. In the last 6 months Google's traffic is up considerable, almost 8%.

Firms that are a part of SEO realize that writing copy that is optimized and using meta tags and not thinking about the link popularity is compared to making a car but never filling it up with any gas.When a site has been search engine optimized, and the inbound links are not there, I can assure you that most search engines won't categorize it. SEO should only be done by a person that has expertise on the way that search engines operate.They must be qualified consultants.

11. The Floundering Business Killer

Personally I am looking for a business that I can hang my hat on. I am feed up with everyone that claims they are gurus or experts in their business online suggesting to me how much money they have made. Then they turn around and tell me they work very long hours at it or just click a button and the money comes rolling in. I am frustrated at people who claim they are the greatest marketers ever to hit the earth and want me to get into a business venture with them, follow along with them, and do as they do and make tons of money online. I hate get rich quick philosophies especially MLM companies. You know what I mean about the websites that have some strange looking guys that claim they are making millions and you can also for $ 19.95.  I have used the best  marketing tools and  the  results are the same.

Oh, do I get mad at the young whipper- snappers on MySpace , YouTube , FaceBook and also all the community organizations suggesting to people they are successful, ultra rich and can instruct you how to gain the same success by teaming up with them in their particular organization. I grow increasingly skeptical of all the email spam that I receive by the tens of thousands each day talking about the newest and greatest pre-launch business to ever hit Google in the last decade.

I am tired floundering all over the internet going from one business opt to the next. I refuse to go to anymore phone sessions. They are trying to excite me to get busy working to make thousands and thousands of dollars. I want a business that will at least pay me per hour appropriately for the work that I do. I want a real business. I don’t care to be a millionaire, I just want to live comfortably and provide for my family.

I have been looking at a business where I don’t have to buy my own leads. I have always wondered why a company does not believe in their product or services enough that they can get the leads for you. Maybe they don’t really believe in me as much as I would like to believe in them. I have spent thousands of dollars buying leads of every kind and getting nothing but people that did not even know they were requesting information. Also after buying the leads I find out they have been contacted by 10 other people before me pitching to them the same business or product. Stories about the hard luck, jobs, health, lack of income, and many other things I am tired of hearing.

Lead brokers and lead sellers I have come to dislike immensely. In my gathering up information on these individuals I have found that all they have is information and nothing else. I have stopped floundering all over the internet and have locked in on a group of committed and dedicated people that are true team members building a steady serious work from home business. These are individuals that are very professional. They will tell a person about their business because they have something they can offer that is beneficial. I hate it when a person will tell about their business as the one that is going to make history and is in pre-launch. These people I have now grouped up with are sincere about working for a financially secure future and it fits my needs very well.  They also use  some of  the best marketing tools.

They will find out what methods and strategies are that will help their business grow without any spamming, or over statements and the funny audios and videos that are seen on the search engines of Goggle , Yahoo, MSN, Windows Live and the other major ones. They will be taught about search engine optimization and marketing that is real and be the envy of the internet in due time.

I know you are like me and are looking for the one business that uses good business planning. The business model has probably missed you as well and you have been floundering, struggling, and straining daily.

This article has been marketed using the SpiderWeb marketing system at http://thespiderwebsystem.com/manuelwashington.

| best search tools| best marketing tools| Manuel Washington| Internet Marketer| SpiderWeb System Owner | 4796195964 | Google |



12. Best Marketng Tools: Monitoring Search Engine Ranking
When you have started your search engine campaign, and have
completed everything that you needed to do to increase your
position,your site will see a higher ranking.What you need
to watch for is the time that rise in your position reaches
it's top. This is the time that your search engine campaign
starts the another stage. Let's call it the second stage.This
stage is about checking it and protecting it.   In the second stage,don't worry about the short term changes
in your rankings. This is like the rising and falling of your
stocks in a portfolio. This is just part of the over-all
process. But be prepared to do something when you recognize
a long-term change. This is the time to act immediately.   This article has been marketed using the SpiderWeb marketing
system at http://thespiderwebsystem.com/manuelwashington.

|best search tools| best marketing tools| Manuel Washington|
Internet Marketer|SpiderWeb System Owner| 4796195964|
Google|        

13. Best Search Tools:Monitoring Search Engine Postions

If an individual is searching for products or services on the
internet, the first place they will go is the search engines.
Therefore, the place your site is ranked is very important to
you.When your site is ranked low in the list, then the
consumers chance of locating you decreases substantially.
When you have a high search engine rank,it is important
to keep that high ranking because you have put so much effort
into accomplishing the results.

Therefore you need to have a strategy to see where your search
engines rank of your site is. Every marketing campaign is
very important to your success.The search engine ranking is
like your portfolio online. A simple question is would you allow
your stock portolio be dominated by chance and the
fluctuations of the market. Probably you would keep a
close look on your stocks so you could purchase and sell
as the time is right. Therefore you must look at your search
engine ranking in the same way.

This article has been marketed using the SpiderWeb marketing
system at http://thespiderwebsystem.com/use your username here.

|best search tools| best marketing tools| Manuel Washington|
Internet Marketer|SpiderWeb System Owner|

14. Best Marketing Tools: Choosing an eBook Compiler
What is an eBook compiler?

You've written and revised your ebook, hired an artist
who has produced outstanding graphics, and now you're
ready to actually put together your ebook. What you
need to make an ebook is software called an ebook
Compiler.
There are many different compilers to chose from, but
first, you need to know exactly what an ebook Compiler
does. Here is the simple explanation:
An ebook compiler is a software program that converts
either text pages or HTML text into a single
executable file or an ebook.
If you or someone you hired has created a file with
graphics in HTML, you will need an HTML ebook
Compiler. This type of compiler requires a working
knowledge of the HTML tag language. You can also use
software to do this for you, such as Microsoft
FrontPage or Macromedia Dreamweaver.

How do you choose an eBook Compiler?

There are a large number of ebook Compilers available
on the market, all with glowing sales copy and tekkie
language. It can get very confusing and overwhelming
very fast without some simple guidelines to help you
figure out which compiler is right for you.

Choosing an ebook Compiler depends on a number of
factors:

1. How did you create your pages? Did you use HTML or
PDF format? There are many more compilers available
for HTML, but you can find some very good compilers
that will covert your PDF files into an ebook.
2. Consider how easy the program is to use and the
thoroughness of the software's instruction manual. It
is absolutely necessary that the compiler you buy have
an instructional manual, documentation, or online
"wizards." If it doesn't, your chances of figuring out
how to correctly use the program are compromised, and
the time required doing so is going to be significant.
Many manufacturers of compilers offer a free trial
version so you can play around with it and see if it
suits your needs. Download the trial version and
ascertain that it actually does what it claims to do.
3. Security features. If you plan to sell your ebook,
check out the security features of the compiler
software carefully. Security features should include:
prevention of the reader from modifying text, access
only to the pages you assign or by entering a
password, different ways of generating passwords such
as secure passwords, user-friendly, and open
passwords.
4. Supported scripting. Find out what scripts the
software supports. Scripting allows you to create
special effects, customize menus, and create and
modify other user interactivity. Choose a compiler
that permits you to include graphics, search windows,
hyperlinks, forms, surveys, etc.
5. Pricing. This is a factor that is not always easy
to gauge. The highest priced compilers are not
automatically your best choice. Choose your compiler
based on the necessary requirements for your Ebook.
That means you need to know exactly how you plan to
use your Ebook and what functions you require.
Let's look at some of these factors in more detail.
First of all, make sure you have the correct browser
to run the compiler. The majority of HTML compilers
use Microsoft Internet Explorer or Netscape. Check out
the version that the compiler supports. Compilers that
require a browser will not run on a computer that does
not have the required browser installed. However,
there are ebook HTML compilers that don't require you
to have any browser installed on your computer. These
compilers run on any Windows system.
If you choose a compiler that requires a browser,
check to ascertain that the browser is installed
correctly and that it is properly configured to the
specifications of the compiler. Check to see if
certain functions are turned off or on, and make any
adjustments according to the compiler instructions.
Security is an essential element of any compiler,
regardless of whether you plan to sell or give away
your ebook. One of the main reasons for using a
compiler is to prevent the reader from modifying the
contents. A secure compiler allows access only to the
pages you want the user to access unless they enter a
correct password.
To find out how secure an ebook HTML compiler is, open
an ebook on it. While it is open, check the temporary
directory of your computer. This can usually be
accessed by typing in C:\Windows\temp. If you see a
bunch of files when your ebook is open or running, it
means that your computer is decompressing the secure
data from your ebook before showing the ebook to the
viewer. This method is not secure! It means that
anyone with the knowledge of how to access these
temporary files can steal the secure data and then
they can fiddle with your ebook to their evil heart's
desire. Remember, one of the main purposes of buying
and using an HTML compiler is to protect your
property.
Next, let's discuss passwords. When trying to choose
an ebook Compiler, check out the type of passwords
that the compiler supports. Almost all compilers offer
some kind of password protection that insures that the
user can only access the contents they have purchased
from you. However, the best compilers offer varied
ways to generate different types of passwords. Choose
a compiler that gives you the options of secure,
user-friendly, and open password generation.
Another important factor when it comes to passwords is
how the compiler generates them. A compiler that has
internal password protection generation built into the
software is more secure than compilers that link to
live Internet password control systems.
Find out if the compiler generates passwords online.
If it has this option, it allows you to choose any
payment processing system you want or to do the
payment processing yourself.
Next, look into the size of ebook the compiler
supports. The best compilers can create ebooks up to 2
GB in size without decompressing the HTML pages or
images to your hard disk. Usually, ebooks that are 2
GB in size can easily support 6 GB of compressed data.
The catch here is that only text files will generally
be compressible.
You do not want a compiler that decompresses this
amount of data when the user attempts to open your
ebook. This would mean that anyone who purchases your
ebook will have to wait for all the data to decompress
before they can access your ebook right after
downloading it. So look for compilers that only
decompress temporarily files that are NOT HTML to the
local hardisk. Non-HTML files include Flash, Word, and
Acrobat files. This type of compiler is more secure
and certainly faster.
Make sure the compiler you choose is compatible with
your system software. Check out what version of
Windows it requires, and make sure you have that
version before buying your compiler.
Support issues are extremely important. Choose a
compiler that includes an installation program. This
program allows your user to choose a number of
different places on their computer to install the
ebook, to place a shortcut on their desktop, and to
add the ebook, if they choose, to the Start Programs
menu.
You also want excellent and accessible vendor support.
Make sure you can access quick technical support! At
three o'clock in the morning, this factor will be VERY
important. Also, check to see the terms of free
technical support offered. Unlimited technical support
is obviously the best option.
Check to see if the company that puts out the compiler
software offers a service level agreement. This
agreement is to assure you of their quality response
to your questions or problems.
A good thing to consider is how long the compiler has
been on the market. Usually, the version number will
give you an idea. The longer the program is on the
market, the higher the version number, the more bugs
have been worked out.
When choosing an ebook compiler, do not be swayed by
incredible promises and dazzling sales copy. Do your
homework first, and then consider all the above issues
and factors before choosing an ebook compiler.

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best marketing plans|best sales tool|Manuel Washington internet
marketing consultant|http://manuelwashington.com| 479 619 5964| Google.com|

15. Best Marketing Tools: How to Price Your eBook
You've written and compiled an ebook. Now you have to
decide how much to charge for it. Finding the right
price is essential to the success of your product. If
you charge too little, people will think it's of
little value, and they won't purchase it, or even it
they do buy your book, you will have to sell thousands
of copies to get to the point where you can begin to
see a profit. If you price it too high when compared
with your competition, you will find yourself steadily
lowering the price, which will cause you all kinds of
new problems in the future. For example, if you sell
your ebook at first for $39.99, and later reduce it to
$24.95, don't you think the people who bought it for
$39.99 are going to be Angry?
Choosing the right price for your ebook is one of the
most critical parts of the marketing process. The
first rule of pricing ebooks is to never underprice.
Determine the highest price your audience can afford,
and then if you find your book isn?t selling, you can
always reduce the price. Before you take that step,
make sure you are promoting your book like crazy on
the Internet and on websites. The price should be
aimed at bringing in profits, but you should never
forget that price is one of the factors that people
use in judging the value of your ebook ? before they
buy it. So always start with the highest price, and
then launch a mega-marketing campaign.
Pricing an ebook is particularly difficult because
ebooks are a fairly new commodity. Since they are
digital, the value of an ebook is as confusing as the
understanding of what digital actually is to the
average layperson. This means that we must look at
ebooks in a different light in order to determine
their actual worth in this brave, new cyber world.
Let's look at the difference between a book in print
and an ebook. A printed book is an object you can hold
in your hand, store on your bookshelf, even hand down
to the next generation. It is priced on factors such
as paper stock, design and production costs, and
marketing.But the fact that unites ebooks and print books is
that they are composed of ideas. It is the ideas in
these books that have the ability to change, or
possibly transform, people's lives.
What do you think an idea is worth when evaluated
against the cost of paper and ink?
It is the IDEAS that are valuable! That is how you
determine the cost of your ebook.

What should I charge for my ideas?

There are all different formulas and methods for
determining the correct price for your ebook. Let's
begin with honing in on your ultimate goals.
Decide if your goal is to get wide distribution and
maximum exposure. This goal is aimed at drawing
customers to your business or service, or to
establishing the credibility of your reputation. If
this is your main goal, you should aim to keep your
price on the low side. Some authors have even priced
their ebooks at a profit loss to draw a high number of
new customers. The key is to find a price that
maximizes your profits and the number of books you
sell.
This is an excellent pricing strategy if you are
looking to acquire long-term customers. Long-term
customers are extremely likely to buy from you again
and again ? as long as the first ebook they buy is of
exceptional quality and beneficial to the customer.
However, if your book contains valuable ? and more
importantly NEW information, references, or techniques
? then you should aim to price it on the high end.
After you figure out your goal, you must figure out
what your audience's need is for your ebook. For
example, does your book solve a particular problem? If
it does, and solves it in a way that hasn't been
written about in one hundred other ebooks, you will be
able to achieve high sales at a high price. If your
book solves a problem or answers questions in a new
and unique way, you should price your book as high as
you can go. You will achieve larger profits this way,
but bring in fewer customers. Just make sure the
question or problem that your book solves is one that
is important and relevant to the majority of your
market audience. If your ideas are not common
knowledge, or you are presenting a brand new
technique, you will be able to sell books at a high
price. Just be prepared for your competition to
undercut you on price as soon as they hear about your
book.
Keep in mind that the above pricing strategy is
temporary. Eventually, you will cease to sell books at
this high price. So figure out in advance how long you
plan to offer your ebook at this high price, and when
that time is up, change your pricing strategy.
If you want to see large profits over customer draw,
aim for an audience that is looking for easy solutions
to their problems at a low price. If your book is
aimed at solving one particular problem rather than
general advice, then you can charge more. Start at the
highest price the market will bear to bring in the
largest profits, and plan to discount the book a
number of times throughout the year.

Marketing Strategies

The key that unlocks the sales potential of your ebook
is to find a single sentence that becomes your selling
handle. This sentence states what question or problem
your book answers and the benefits your ebook can
provide. Then be sure to use that sentence in every
piece of sales and promotional material, and every
time anyone asks you about your ebook.
Besides promoting your books assiduously online, there
are several other strategies that can help you sell
more books.
One is to give something away for free with your book,
such as a valuable bonus item. Or bundle several
ebooks under one price, which lowers the price for
each ebook if they were sold separately.
An effective technique for figuring out a price is to
send out a survey to your current customers. If these
customers have already bought an ebook from you, ask
for their opinion in terms of price. Do this by
creating a sales page for the new book, but don't
include a price on that page. Instead, add a number of
links to survey questions that ask pointed questions
to aid you in assigning a price to your ebook.
Another strategy is to test out prices by creating a
number of duplicate sales pages with different prices
on each page. Make sure your sales copy is exactly the
same on every page, and includes your selling-handle
sentence. Then figure out for each page the conversion
ratio between visitors to your site and sales of your
book. This will tell you what your optimum price is.
Ultimately, if you've written a book that solves a
problem or presents a new technique, your book will
bring in both traffic and profits. So be sure to write
that selling-handle sentence that sums up what problem
your book solves and what the benefits of your book
will be to the customers who purchase it. And then
watch your market come to you!

|Best Marketing Tools|best search tools|search marketing tools|
best marketing plans|best sales tool|Manuel Washington internet
marketing consultant|http://manuelwashington.com| 479 619 5964| Google.com|

16. Best Marketing Tools: Ebooks Are Promotional Powerhouses
===================================================
Ebooks are Promotional Powerhouses
===================================================

Ebooks are part of the new frontier of cyberspace.
One of the best marketing tools today.
They are an entirely new medium for sharing marketing
information, ideas, techniques, and expert knowledge.
Each day the number of people accessing the Internet
grows, causing the exposure of your ebook to increase
incrementally. It's obvious why electronic
self-publishing has become so popular so quickly.
The publishing industry, I hope, does not intend to
forever banish the printed word to the dustbin of
history. Books in print have their own special
qualities and merits, and the world would be
diminished by their disappearance.
Having said that, let's look at what makes ebooks so
important and so unique. Ebooks have certain abilities
and qualities that other mediums do not possess.
For example, ebooks are fairly easy to produce, and
their production cost is inexpensive. Just think about
it: you don't need a publisher, an agent, a printing
press, offset film, ink, paper, or even a distributor.
You just need a great concept, the ability to write it
or to hire a writer, and the right software.
Additionally, ebooks are easily and rapidly
distributed online which makes it one of the best
marketing tools.They are also easily updated; they
do not require a second print run. All you need is to
go into your original creation and modify the text or
graphics. Because of this flexibility, ebooks can
change and grow as fast as you can type.
Ebooks are also immediately obtainable. You don't have
to go to a bookstore or search through endless titles
at an online bookstore. All you have to do is download
it from a website, and presto! It's on your computer,
ready to be read.
Ebooks are interactive. This is one of the most unique
and specific qualities that ebooks offer. You can add
surveys that need to be filled out, order forms for
customers to purchase your products or goods, sound
and video that draw your reader into the virtual world
of your ebook, even direct links to relevant sites
that will expand your ebook outward. The potential is
virtually limitless.
Ebooks have a particular kind of permanence that other
mediums do not possess. Television shows and radio
shows air once, and then may rerun a few times. Ebooks
remain on your computer for as long as your choose,
and they can be read and reread whenever you choose
to. They can even be printed out and stored on the
shelves of your traditional home library.
Another wonderful quality is that ebooks have no
barriers in terms of publishing. You don't need to go
through the endless process of submitting your
manuscript over and over again, and then once you land
an agent, having the agent submit your manuscript over
and over again. Nor do you have to shell out thousands
of dollars for printing a self-published book. All
ebooks require is a writer and appropriate software.
Figure out your market, write your book, post it on
your website, and with the right business savvy, your
audience will come to you.
Finally, you have creative control over your ebook.
You don?t have to compromise with an editor or the
publishing trends of the time. You don't have to
haggle with a designer or wait for copyedited galleys
to arrive by snail mail. You are in complete control
of the design and the text.

How to Use ebooks for Marketing and Promotion

There are innumerable ways to use ebooks to promote
your business and drive quality traffic to your
website. Once posted on your site, you can turn them
into a daily course, which brings your customer back
to read the next chapter. You can use them as a free
gift for making a purchase or for filling out a
survey. Put your ebook on a disc, and you will have an
innovative brochure. Blow your competition away by
inserting the disc into your sales packages.
The most effective marketing products are those that
are unique. Copyright your ebook, and immediately, you
have a powerful tool that you, and you alone, can
offer to the public. People will have to visit your
site to acquire your ebook, which increases the flow
of quality traffic and the potential of sales and
affiliate contacts.
Make sure that you keep your ebook current. Update it
frequently as the market and trends change. Add new
advice and techniques to show your prospects how your
goods or services can enrich their lives. By
constantly keeping abreast of new trends and
techniques, you can continue to see profits from your
ebook for years after your original creation.
Another phenomenal advantage of ebooks is that you can
test their marketing potential without putting out
hardly any cash at all. You can even produce an ebook
one copy at a time, each time you receive an order,
eliminating the need for storage and inventory. By
this method, you can gauge the saleablity of your
ebook, and make adjustments as necessary until the
orders start pouring in. Ebooks allow you to learn
about your market and customer habits and motivation
over a period of time, without risking your precious
financial resources. They also provide you with an
invaluable way to gather marketing information, which
you can use in many different facets of your business.
Use your ebook to discover what the specific goals and
problems are in your specific industry. Then figure
out how to solve these problems, and publish an ebook
with this invaluable information. This will increase
the value of your business, upgrade your reputation,
and get you known as an expert in your field.
You can extend the value of single ebook by breaking
the book down into chapters for a serial course, into
special reports available on your website, or into
audio or visual tapes. Ebooks can be broken down into
several different promotional materials by excepting
some of the articles and using them to promote your
product. You can include a catalog in your ebook to
promote all the products or services you sell. You can
include a thank-you note for reading your book and an
invitation to download a trial version of your
product. Or you can include a form for your audience
to contact you for further information or with
questions, thereby building your business
relationships and your mailing list.
Using ebooks in this manner helps to cut the cost of
individually producing separate promotional materials.
You can use a single ebook to entice new prospects and
to sell new products to your current customers.
No other medium has this kind of flexibility and
ability for expansion. Think of your ebook like a
spider spinning a beautiful and intricate web. Now go
and create that web, and see how many customers and
prospects you can catch!

|Best Marketing Tools|best search tools|search marketing tools|
best marketing plans|best sales tool|Manuel Washington internet
marketing consultant|http://manuelwashington.com| 479 619 5964| Google.com|


17. Best Marketing Tools: Why Write An Ebook
It's not true that everything that has been said has
already been written. Since that unfortunate axiom
came into use, the whole universe has changed.
Technology has changed, ideas have changed, and the
mindsets of entire nations have changed.
The fact is that this is the perfect time to write an
ebook. An ebook is one of the best marketing tools online.
What the publishing industry needs are people
who can tap into the world as it is today - innovative
thinkers who can make the leap into the new millennium
and figure out how to solve old problems in a new way.
Ebooks are a new and powerful tool for original
thinkers with fresh ideas to disseminate information
to the millions of people who are struggling to figure
out how to do a plethora of different things.
Let's say you already have a brilliant idea, and the
knowledge to back it up that will enable you to write
an exceptional ebook. You may be sitting at your
computer staring at a blank screen wondering, "Why?
Why should I go through all the trouble of writing my
ebook when it's so impossible to get anything
published these days?
Well, let me assure you that publishing an ebook is
entirely different than publishing a book in print.
Let's look at the specifics of how the print and cyber
publishing industry differ, and the many reasons why
you should take the plunge and get your fingers
tapping across those keyboards!
Submitting a print book to conventional publishing
houses or to agents is similar to wearing a hair shirt
24/7. No matter how good your book actually is, or how
many critique services and mentor writers have told
you that "you've got what it takes," your submitted
manuscript keeps coming back to you as if it is a
boomerang instead of a valuable mine of information.
Perhaps, in desperation, you've checked out
self-publishing and found out just how expensive a
venture it can be. Most "vanity presses" require
minimal print runs of at least 500 copies, and even
that amount will cost you thousands of dollars. Some
presses' minimal run starts at 1,000 to 2,000 copies.
And that's just for the printing and binding. Add in
distribution, shipping, and promotional costs and -
well, you do the math. Even if you wanted to go this
route, you may not have that kind of money to risk.
Let's say you already have an Internet business with a
quality website and a quality product. An ebook is one
of the most powerful ways to promote your business
while educating people with the knowledge you already
possess as a business owner of a specific product or
service.
For example, let's say that you've spent the last
twenty-five years growing and training bonsai trees,
and now you're ready to share your knowledge and
experience. An ebook is the perfect way to reach the
largest audience of bonsai enthusiasts.
Ebooks will not only promote your business - they will
help you make a name for yourself and your company,
and establish you as an expert in your field. You may
even find that you have enough to say to warrant a
series of ebooks. Specific businesses are complicated
and often require the different aspects to be divided
in order for the reader to get the full story.
Perhaps your goals are more finely tuned in terms of
the ebook scene. You may want to build a whole
business around writing and publishing ebooks.
Essentially, you want to start an e-business. You are
thinking of setting up a website to promote and market
your ebooks. Maybe you're even thinking of producing
an ezine.
One of the most prevalent reasons people read ebooks
is to find information about how to turn their
Internet businesses into a profit-making machine. And
these people are looking to the writers of ebooks to
provide them with new ideas and strategies because
writers of ebooks are usually people who understand
the new cyberspace world we now live in. Ebook writers
are experts in Internet marketing campaigns and the
strategies of promoting and distributing ebooks. The
cyberspace community needs its ebooks to be successful
so that more and more ebooks will be written.
You may want to create affiliate programs that will
also market your ebook. Affiliates can be people or
businesses worldwide that will all be working to sell
your ebooks. Think about this? Do you see a formula
for success here?
Figure out what your subject matter is, and then
narrow it down. Your goal is to aim for specificity.
Research what's out there already, and try to find a
void that your ebook might fill.
What about an ebook about a wedding cake business? Or
an ebook about caring for elderly pets? How about the
fine points of collecting ancient pottery?
You don't have to have three masters degrees to write
about your subject. People need advice that is easy to
read and easily understood. Parents need advice for
dealing with their teenagers. College students need to
learn good study skills - quickly. The possibilities
are endless.
After you've writtten your ebook
Getting your ebook out is going to be your focus once
you've finished writing it, just as it is with print
books. People will hesitate to buy any book from an
author they've never heard of. Wouldn't you?
The answer is simple: give it away! You will see
profits in the form of promoting your own business and
getting your name out. You will find affiliates who
will ask you to place their links within your ebook,
and these affiliates will in turn go out and make your
name known. Almost every single famous ebook author
has started out this way.
Another powerful tool to attract people to your ebook
is to make it interactive. Invent something for them
to do within the book rather than just producing pages
that contain static text. Let your readers fill out
questionnaires, forms, even crossword puzzles geared
to testing their knowledge on a particular subject.
Have your readers hit a link that will allow them to
recommend your book to their friends and associates.
Or include an actual order form so at the end of their
reading journey, they can eagerly buy your product.
When people interact with books, they become a part of
the world of that book. The fact is just as true for
books in print as it is for ebooks.
That's why ebooks are so essential. Not only do they
provide a forum for people to learn and make sense of
their own thoughts, but they can also serve to promote
your business at the same time.

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best marketing plans|best sales tool|Manuel Washington internet
marketing consultant|http://manuelwashington.com| 479 619 5964| Google.com|


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We have created this program to give anyone the capability to submit their websites to hundreds of submission resources, automatically. Whether you are a webmaster with multiple domains or a newcomer, this program will make submitting your website an easy process

Cad Files Stuffing

A program that will compress, decompress cabinet files. Ie. the .cab files that come with Internet Explorer 4.0 or the ones that reside in your Windows directory. This program is one of a kind, no other on the market, and its FREE!

Make a meta tag

Get your homepage at the TOP of search engines. Using meta tags in your HTML documents will increase your listing rate: your page will go on top of search engines. Instant Meta Tag Generator does it for you. Simply fill the form, copy the code and paste it into your HTML page.

Tagmaster

Automatically set up your meta tags on one or hundreds of pages at a time. Search engines rely on your meta tags for indexing. If indexed correctly, your page will rise to the top of the search results. This will result in getting 1,000s of hits to your pages.

Genious 2.0

Genius 2.0 is a collection of GUI-based utilities, designed to enhance Windows 95/98/NT Among many other things, It keeps your ISP from dropping your connection. Extensive help file User-defined global hot keys - hit Ctrl+Shift+M to check your mail! Plus an incredible interface!

Mileage manager

Combines flexible mileage, fuel and vehicle usage tracking and report writing, with appointment calendar, trip and PIM features. Maintains client and location visitation histories. Great for laptops or desktop use.

Time In

Time-IN is a simple, straightforward connection keep alive utility (pings a remote system at interval to defeat connection time-outs.) Runs in the background, minimal impact on system resources, can be operated automatically.

Disk Tool

A simple utility to format disks and do diskcopies. Especially handy if you need to produce a lot of disks for a mailing, demo or limited distribution. I bought a professional version and payed over $300 for the very same thing. I guess I make dumb mistakes too!

MLM Pro

One of the main purposes of MLMPro* is to help you keep track of people. That's basically what contacts are: people and companies that you have contact with. This means that one of the most basic and useful skills you can know is how to use MLMPro* database.

Tree Pad

TreePad is a new way to store personal notes and other information. As it happened very often with me: something interesting came by, and I wanted to write it down, store it somewhere. Where to save it so that I will easily find it again in a few weeks?

Door Bell

Doorbell is a Internet program that tells you who's online at all times, alerting you in real time when friends sign on and continually tells you which are online. A must for the Internetizen who needs to keep in touch, like you!

Network Builder

The NetworkBuilder System teaches you the business one step at a time and is designed to give you day to day control over the vital information that you need to be successful. It will not only teach you the network marketing business, it will help you train you organization to do the same thing.

Web Mole

With Web Mole you can search the Internet using the standards of the search engines like Lycos, Excite, Infoseek, so you gather email addresses of targeted queries. In other words, the same sophistication as a mail house sells addresses via demographics.

FTP Edit

Edit web-pages over FTP quickly and easily. FTPEdit opens up files on a remote computer and lets you edit them in a stream-lined interface. Original and cool, excellent for doing quick updates to your web site. Free to individuals, $30 for commercial use.

Norton

This is a free (really free!) Windows 95 - NT application released and it scans and cleans most viruses. The proper use for this is BEFORE you infect your computer. For example, you download a file, save it to disk, then you can scan it before you run it, if it's infected you can clean it and then run (or discard if you wish)

Web Position

WebPosition saves you many hours of work a week by consistently and comprehensively monitoring your Web site's search positions while alerting you to problems. With WebPosition you'll have the reports you need to make improvements, correct problems increasing your Web site's traffic!

Post it on your monitor

A little (in)utility for Windows95 that allows your desktop to be littered by sticky post-it like notes, reminding you of an anniversary, of the book you have lent 3 years ago to Bob, or simply to buy some bread for your spouse. Very nice, sits on your tray area. Freeware.

Partition Manager

Partition Manager is a freeware utility, for disk partitioning. It allows you to: Save, restore, and compare MBR Create, delete, and resize partitions Format FAT-16 and FAT-32 file systems Manage Extended DOS partition Print out IDE disk parameters

Web Tutor

This is an award winning tutorial on web page creation and design. I wish I had had this tutorial when I first started out! It is simple, direct and very easy to use. It covers the very basic to super advanced issues. If you want to know how to do it, get this file! ***********

Global and HTML edit

Automatic, fully customizable color-coding of HTML tags. Search and replace text in single files or entire directories. 32-bit application from the ground up and more. Those of you who like the freeware version, try the new shareware HomeSite version 2.0.

PGP Email encryption

Since the time of Julius Caesar, key management has always been the hardest part of cryptography. PGP gives your email complete privacy through encryption. A must if you are corresponding trade secrets to associates via email. I do!

HTML runtime presentation

Would you like to create your own presentations, tutorials, documents, helps, info, newspapers in HTML and after that, distribute them ? The tool you need is HTML Executable. It includes a wizard which compiles a single executable with all your web pages and files.

Whois software

Unix- style "whois"- performs "whois" queries , "host" - looks up the host name of an IP address, or the IP address of a host name , and "finger" - performs "finger" queries functionality under Windows 95 or Windows NT command windows.

Virtual Desktop Manager

The ONLY INTELLIGENT Virtual Desktop Manager - you can TEACH the program PERSISTENT RULES in order to have your desktop really efficient (and good-looking too!). Small, fast and reliable, it might change forever the way you work on your electronic desktop!

Screen Capture Utility

SnagIt is an advanced screen capture utility for Win 95 and Win NT. SnagIt supports capture of user-determined areas of the Windows display. It can save the capture to a variety of graphics file formats, send it to the clipboard or send as an attachment to a (MAPI) mail message.

WSFTP

Transfer files quickly and securely with this supercharged FTP client. Work through firewalls and proxies with drag-and-drop functionality and 128-bit SSL encryption. You can even alter remote images directly from your favorite image editor.

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